Free product lifecycle marketing lesson resource - try a segment of one of our marketing lessons before buying a full resource.
This is a FREE non-editable PDF segment of lesson 1.3.5. Marketing strategy, product lifecycle and Boston Matrix
Full 37 slide lesson available here: https://www.tes.com/teaching-resource/1-3-5-marketing-strategy-boston-matrix-product-lifecycle-edexcel-as-a-level-ial-12588027
Or as part of this bundle: https://www.tes.com/teaching-resource/1-3-marketing-mix-and-strategy-bundle-edexcel-business-as-a-level-ial-12588037
This lesson covers the product lifecycle and applies it to a number of real business examples.
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