Unit 16 - Visual Merchandising Unit Resources

BTEC Level 3 Business Unit 16: Visual Merchandising

This comprehensive resource package equips both teachers and students with the tools needed to successfully navigate Learning Aims A, B, and (coming soon) C of the Visual Merchandising unit. Resources are designed to support different learning styles and assessment levels (Pass, Merit, Distinction) with detailed guidance and tasks.

Resource Overview

Information Slides:

Detailed presentations covering all key concepts in Learning Aims A and B, with clear explanations and real-world examples.
Supporting videos and case studies illustrating effective visual merchandising techniques used by successful retail brands.

Activities and Worksheets:

Worksheets and tasks encourage critical thinking, with questions and prompts to support deeper understanding of visual merchandising strategies.

Essay Structures:

Suggested essay frameworks guiding students on how to approach key topics with clear structure.
Recommended essay questions that are aligned with BTEC assessment criteria for both Learning Aim A and B.
Step-by-step guidance on writing effective answers that meet the Pass, Merit, and Distinction indicators.

Field Trip Planning:

A suggested visit to a local shopping centre where students can gather photo evidence of visual merchandising techniques in action.
Alternative internet-based research option for collecting digital evidence, allowing flexibility for schools unable to organise trips.