Thermochemistry Chemical Energy Lecture Why do chemical reactions occur? Stated simply, the answer involves stability. For a reaction to take place spontaneously, the final products of the reaction must be more stable than the starting reactants. But what is “stability,” and what does it mean to say that one substance is more stable than another? The key factor in determining the stability of a substance is energy. Less stable substances have higher energy and are generally converted into more stable substances with lower energy. But what, in turn, does it mean for a substance to have higher or lower energy? We’ll explore some different forms of energy in this lecture and look at the subject of thermochemistry, the absorption or release of heat energy that accompanies chemical reactions. From the above it is clear that Thermochemistry Chemical Energy Lecture is very important. With the help of this teaching resources you will be able to explain your students what is it Thermochemistry Chemical Energy. Thermochemistry Chemical Energy teaching resources will suite any teacher/lecturer or tutor who is going or planning to conduct Ionic Thermochemistry Chemical Energy Lecture or Seminar. LEARNING OBJECTIVES OF THE LECTURE: • Energy and Its Conservation • Internal Energy and State Functions • Expansion Work • Energy and Enthalpy • Thermochemical Equations and the Thermodynamic Standard State • Enthalpies of Chemical and Physical Changes • Calorimetry and Heat Capacity • Hess’s Law • Standard Heats of Formation • Bond Dissociation Energies • Fossil Fuels, Fuel Efficiency, and Heats of Combustion • An Introduction to Entropy • An Introduction to Free Energy By purchasing this teaching resource, you will get: 1 Thermochemistry Chemical Energy Lecture PowerPoint Presentation 1 Teaching Gide for the Lecture/Seminar 1 Test bank for Thermochemistry Chemical Energy with 160 different questions and answers to them. Once you will purchase please write your comments and subscribe to my store in order to be up to date with new teaching resources. If you need more teaching resources for Chemistry you may press this link!

Covalent Compounds Bonding Theories and Molecular Structure Lecture Artist’s rendition of the human opioid receptor, a molecule on the surface of brain cells that binds to opioids and is centrally involved in pleasure, pain, addiction, and depression. Binding of small molecules to biological receptors is governed by shape and intermolecular forces, two properties of molecules that we’ll discuss in this lecture. From the above it is clear that Covalent Compounds Bonding Theories and Molecular Structure Lecture is very important. With the help of this teaching resources you will be able to explain your students what is it Covalent Compounds Bonding Theories and Molecular Structure. Covalent Compounds Bonding Theories and Molecular Structure teaching resources will suite any teacher/lecturer or tutor who is going or planning to conduct Ionic Covalent Compounds Bonding Theories and Molecular Structure Lecture or Seminar. LEARNING OBJECTIVES OF THE LECTURE: • Molecular Shapes: the VSepr Model • Valence Bond theory • Hybridization and sp3 hybrid Orbitals • Other Kinds of hybrid Orbitals • polar Covalent Bonds and Dipole Moments • Intermolecular Forces • Molecular Orbital theory: the hydrogen Molecule • Molecular Orbital theory: Other Diatomic Molecules • Combining Valence Bond theory and Molecular Orbital theory By purchasing this teaching resource, you will get: 1 Covalent Compounds Bonding Theories and Molecular Structure Lecture PowerPoint Presentation 1 Teaching Gide for the Lecture/Seminar 1 Test bank for Covalent Compounds Bonding Theories and Molecular Structure with 170 different questions and answers to them. Once you will purchase please write your comments and subscribe to my store in order to be up to date with new teaching resources. You may find more teaching resources for Chemistry by pressing this link!

Covalent Bonding and Electron-Dot Structures Lecture Parathion is an organophosphate insecticide used to control pests in many crops such as corn, wheat, and cotton. The toxicity of organophosphate compounds is influenced by the properties of chemical bonds discussed in this lecture. From the above it is clear that Covalent Bonding and Electron-Dot Structures Lecture is very important. With the help of this teaching resources you will be able to explain your students what is it Covalent Bonding and Electron-Dot Structures. Covalent Bonding and Electron-Dot Structures teaching resources will suite any teacher/lecturer or tutor who is going or planning to conduct Ionic Covalent Bonding and Electron-Dot Structures Lecture or Seminar. LEARNING OBJECTIVES OF THE LECTURE: • Covalent Bonding in Molecules Strengths of Covalent Bonds • Polar Covalent Bonds: Electronegativity • A Comparison of Ionic and Covalent Compounds • Electron-Dot Structures: The Octet Rule • Procedure for Drawing Electron-Dot Structures • Drawing Electron-Dot Structures for Radicals • Electron-Dot Structures of Compounds Containing Only Hydrogen and Second-Row Elements • Electron-Dot Structures and Resonance • Formal Charges By purchasing this teaching resource, you will get: 1 Covalent Bonding and Electron-Dot Structures Lecture PowerPoint Presentation 1 Teaching Gide for the Lecture/Seminar 1 Test bank for Covalent Bonding and Electron-Dot Structures with 100 different questions and answers to them. Once you will purchase please write your comments and subscribe to my store in order to be up to date with new teaching resources. You may find more teaching resources for Chemistry by pressing this link!

Ionic Compounds Periodic Trends and Bonding Theory Lecture Most ionic compounds, such as table salt, are crystalline solids. Surprisingly, the ionic compound in this reactor is a liquid used as a solvent in chemical processes. From the above it is clear that Ionic Compounds Periodic Trends and Bonding Theory Lecture is very important. With the help of this teaching resources you will be able to explain your students what is it Ionic Compounds Periodic Trends and Bonding Theory. Ionic Compounds Periodic Trends and Bonding Theory teaching resources will suite any teacher/lecturer or tutor who is going or planning to conduct Ionic Compounds Periodic Trends and Bonding Theory Lecture or Seminar. LEARNING OBJECTIVES OF THE LECTURE: • Electron Configurations of Ions Ionic Radii • Ionization Energy • Higher Ionization Energies Electron Affinity • The Octet Rule • Ionic Bonds and the Formation of Ionic Solids • Lattice Energies in Ionic Solids By purchasing this teaching resource, you will get: 1 Ionic Compounds Periodic Trends and Bonding Theory Lecture PowerPoint Presentation 1 Teaching Gide for the Lecture/Seminar 1 Test bank for Ionic Compounds Periodic Trends and Bonding Theory with 90 different questions and answers to them. Once you will purchase please write your comments and subscribe to my store in order to be up to date with new teaching resources. If you need more teaching resources for Chemistry please press this link!

Periodicity and the Electronic Structure of Atoms Lecture The color emitted by elements heated in a flame arises from electrons moving between different energy levels in an atom. Atoms emit characteristic colors because each has its own unique energy levels, referred to as electronic structure. From the above it is clear that Periodicity and the Electronic Structure of Atoms Lecture is very important. With the help of this teaching resources you will be able to explain your students what is it Periodicity and the Electronic Structure of Atoms. Periodicity and the Electronic Structure of Atoms teaching resources will suite any teacher/lecturer or tutor who is going or planning to conduct Periodicity and the Electronic Structure of Atoms Lecture or Seminar. LEARNING OBJECTIVES OF THE LECTURE: • The Nature of radiant energy and the electromagnetic Spectrum • Particlelike properties of radiant energy: the photoelectric effect and planck’s postulate • The Interaction of radiant energy with atoms: Line Spectra • The Bohr Model of the atom: Quantized energy • Wavelike properties of Matter: de Broglie’s hypothesis • The Quantum Mechanical Model of the atom: heisenberg’s Uncertainty principle • The Quantum Mechanical Model of the atom: Orbitals and Quantum Numbers • The Shapes of Orbitals • Electron Spin and the pauli exclusion principle • Orbital energy Levels in Multielectron atoms • Electron Configurations of Multielectron atoms • Anomalous electron Configurations • Electron Configurations and the periodic table • Electron Configurations and periodic properties: atomic radii By purchasing this teaching resource, you will get: 1 Periodicity and the Electronic Structure of Atoms Lecture PowerPoint Presentation 1 Teaching Gide for the Lecture/Seminar 1 Test bank for Periodicity and the Electronic Structure of Atoms with 160 different questions and answers to them. Once you will purchase please write your comments and subscribe to my store in order to be up to date with new teaching resources. You may find more teaching resources for Chemistry by pressing this link!

Reactions in Aqueous Solution Lecture Our world is based on water. Approximately 71% of the Earth’s surface is covered by water, and another 3% is covered by ice; 66% of the mass of an adult human body is water, and water is needed to sustain all living organisms. It’s therefore not surprising that a large amount of important chemistry, including all those reactions that happen in our bodies, takes place in water—that is, in aqueous solution. From the above it is clear that Reactions in Aqueous Solution Lecture is very important. With the help of this teaching resources you will be able to explain your students what is it Reactions in Aqueous Solution. Reactions in Aqueous Solution teaching resources will suite any teacher/lecturer or tutor who is going or planning to conduct Reactions in Aqueous Solution Lecture or Seminar. LEARNING OBJECTIVES OF THE LECTURE: • Solution Concentration: Molarity • Diluting Concentrated Solutions • Electrolytes in Aqueous Solution • Types of Chemical Reactions in Aqueous Solution • Aqueous Reactions and Net Ionic Equations • Precipitation Reactions and Solubility Guidelines • Acids, Bases, and Neutralization Reactions • Solution Stoichiometry • Measuring the Concentration of a Solution: Titration • Oxidation–Reduction (Redox) Reactions • Identifying Redox Reactions • The Activity Series of the Elements Redox Titrations • Some Applications of Redox Reactions By purchasing this teaching resource, you will get: 1 Reactions in Aqueous Solution Lecture PowerPoint Presentation 1 Teaching Gide for the Lecture/Seminar 1 Test bank for Reactions in Aqueous Solution with 200 different questions and answers to them. Once you will purchase please write your comments and subscribe to my store in order to be up to date with new teaching resources. You may find more teaching resources for Chemistry by pressing this link!

Mass Relationships in Chemical Reactions Lecture Mass relationship between reactants and products can be used to calculate how much carbon dioxide is released when gasoline or other carbon-containing fuels are burned. It’s important to realize that chemical reactions—the change of one substance into another—are at the heart of the science. Nearly every process that occurs in your body, including vision, the sensation of pain, and the conversion of food to energy, is in essence a series of chemical reactions. Likewise, products we use every day such as dyes, plastics, computer chips, and metals are manufactured by chemical reactions. From the above it is clear that Chemical Tools Experimentation and Measurement Lecture is very important. With the help of this teaching resources you will be able to explain your students what is it Chemical Tools Experimentation and Measurement. Chemical Tools Experimentation and Measurement teaching resources will suite any teacher/lecturer or tutor who is going or planning to conduct Chemical Tools Experimentation and Measurement Lecture or Seminar. LEARNING OBJECTIVES OF THE LECTURE: • Representing Chemistry on Different Levels • Balancing Chemical Equations • Chemical Arithmetic: Stoichiometry • Yields of Chemical Reactions • Reactions with Limiting Amounts of Reactants • Percent Composition and Empirical Formulas • Determining Empirical Formulas: Elemental Analysis • Determining Molecular Weights: Mass Spectrometry By purchasing this teaching resource, you will get: 1 Mass Relationships In Chemical Reactions Lecture PowerPoint Presentation 1 Teaching Gide for the Lecture/Seminar 1 Test bank for Mass Relationships In Chemical Reactions with 160 different questions and answers to them. Once you will purchase please write your comments and subscribe to my store in order to be up to date with new teaching resources. You may find more teaching resources for Chemistry by pressing this link!

Atoms Molecules and Ions Lecture People have always been fascinated by changes, particularly by those that are dramatic or useful. In the ancient world, the change that occurred when a stick of wood burned, gave off heat, and turned into a small pile of ash was especially important. Similarly, the change that occurred when a reddish lump of rock (iron ore) was heated with charcoal and produced a gray metal (iron) useful for making weapons, tools, and other implements was of enormous value. Observing such changes eventually caused philosophers to think about what different materials might be composed of and led to the idea of fundamental substances that we today call elements. From the above it is clear that Atoms Molecules and Ions Lecture is very important. With the help of this teaching resources you will be able to explain your students what is it Atoms Molecules and Ions. Atoms Molecules and Ions teaching resources will suite any teacher/lecturer or tutor who is going or planning to conduct Atoms Molecules and Ions Lecture or Seminar. LEARNING OBJECTIVES OF THE LECTURE: Chemistry and the elements elements and the periodic table Some Common Groups of elements and their properties Observations Supporting atomic theory: the Conservation of Mass and the Law of Definite proportions The Law of Multiple proportions and Dalton’s atomic theory Atomic Structure: electrons Atomic Structure: protons and Neutrons Atomic Numbers Atomic Weights and the Mole Mixtures and Chemical Compounds; Molecules and Covalent Bonds Ions and Ionic Bonds Naming Chemical Compounds By purchasing this teaching resource, you will get: 1 Atoms Molecules and Ions Lecture PowerPoint Presentation 1 Teaching Gide for the Lecture/Seminar 1 Test bank for Atoms Molecules and Ions with 270 different questions and answers to them. Once you will purchase please write your comments and subscribe to my store in order to be up to date with new teaching resources. More teaching resources for Chemistry you may find by pressing this link!

Chemical Tools Experimentation and Measurement Lecture Instruments for scientific measurements have changed greatly over the centuries. Modern technology has enabled scientists to make images of extremely tiny particles, even individual atoms, using instruments like atomic force microscope. From the above it is clear that Chemical Tools Experimentation and Measurement Lecture is very important. With the help of this teaching resources you will be able to explain your students what is it Chemical Tools Experimentation and Measurement. Chemical Tools Experimentation and Measurement teaching resources will suite any teacher/lecturer or tutor who is going or planning to conduct Chemical Tools Experimentation and Measurement Lecture or Seminar. LEARNING OBJECTIVES OF THE LECTURE: The Scientific Method in a Chemical Context: Improved pharmaceutical Insulin Experimentation and Measurement Mass and Its Measurement Length and Its Measurement Temperature and Its Measurement Derived Units: Volume and Its Measurement Derived Units: Density and Its Measurement Derived Units: energy and Its Measurement Accuracy, precision, and Significant Figures in Measurement Rounding Numbers Calculations: Converting from One Unit to another By purchasing this teaching resource, you will get: 1 Chemical Tools Experimentation and Measurement Lecture PowerPoint Presentation 1 Teaching Gide for the Lecture/Seminar 1 Test bank for Chemical Tools Experimentation and Measurement with 85 different questions and answers to them. Once you will purchase please write your comments and subscribe to my store in order to be up to date with new teaching resources. More teaching resources for Chemistry you may find by pressing this link

Information technology (IT) refers to an organization’s processes for creating, storing, exchanging, using, and managing information. A management information system (MIS) provides managers and other decision makers with a continuous flow of information about company operations. MIS is a broad term that can be used to refer to a system of hardware and software that a company uses to manage information. An MIS should provide a means for gathering, analyzing, classifying, storing, retrieving, and reporting relevant data. The term big data refers to extremely large data sets that can be subjected to computation analysis to reveal patterns and trends. That is why Global Information Systems and Market Research is very important. With the help of this teaching resources you will be able to explain your students what is it Global Information Systems and Market Research. This Global Information Systems and Market Research teaching resources will suite any teacher/lecturer or tutor who is going or planning to conduct Global Information Systems and Market Research Lecture or Seminar. LEARNING OBJECTIVES OF THE LECTURE: 1 Discuss the roles of IT, MIS, and big data in a global company’s decision-making processes. 2 Describe the various sources of market information, including direct perception. 3 Identify the individual steps in the traditional market research process and explain some of the ways global marketers adapt them. 4 Compare the way a multinational firm organizes the marketing research effort with the way a global or transnational firm approaches the organizing issue. 5 Explain how information’s role as a strategic asset affects the structure of global corporations. By purchasing this teaching resource, you will get: 1 Global Information Systems and Market Research Lecture PowerPoint Presentation 1 Teaching Gide for the Lecture/Seminar 1 Test bank for Global Information Systems and Market Research with 91 different questions. Once you will purchase please write your comments and subscribe to my store in order to be up to date with new teaching resources. Instant download after payment.

Leadership Organization and Corporate Social Responsibility Lecture Leadership Organization and Corporate Social Responsibility Lecture is very important in the field of Global/International Marketing. With the help of this teaching resources you will be able to explain your students what is it Leadership Organization and Corporate Social Responsibility. Leadership Organization and Corporate Social Responsibility teaching resources will suite any teacher/lecturer or tutor who is going or planning to conduct lecture or class on Leadership Organization and Corporate Social Responsibility. LEARNING OBJECTIVES OF THE LECTURE: 1 Identify the names and nationalities of the chief executives at five global companies discussed in the text. 2 Describe the different organizational structures that companies can adopt as they grow and expand globally. 3 Discuss the attributes of lean production and identify some of the companies that have been pioneers in this organizational form. 4 List some of the lessons regarding corporate social responsibility that global marketers can take away from Starbucks’ experience with Global Exchange. By purchasing this teaching resource, you will get: 1 Leadership Organization and Corporate Social Responsibility Lecture PowerPoint Presentation 1 Teaching Gide for the Lecture/Seminar 1 Test bank for Leadership Organization and Corporate Social Responsibility with 102 different questions. Once you will purchase please write your comments and subscribe to my store in order to be up to date with new teaching resources. You may find more teaching resources by pressing this link.

Strategic Elements of Competitive Advantage Lecture Strategic Elements of Competitive Advantage Lecture is very important in the field of Global/International Marketing. With the help of this teaching resources you will be able to explain your students what is it Strategic Elements of Competitive Advantage. Strategic Elements of Competitive Advantage teaching resources will suite any teacher/lecturer or tutor who is going or planning to conduct lecture or class on Strategic Elements of Competitive Advantage. LEARNING OBJECTIVES OF THE LECTURE: 1 Identify the forces that shape competition in an industry and illustrate each force with a specific company or industry example. 2 Define competitive advantage and identify the key conceptual frameworks that guide decision makers in the strategic planning process. 3 Explain how a nation can achieve competitive advantage, and list the forces that may be present in a national “diamond.” 4 Define hypercompetitive industry and list the key arenas in which dynamic strategic interactions take place. By purchasing this teaching resource, you will get: 1 Strategic Elements of Competitive Advantage Lecture PowerPoint Presentation 1 Teaching Gide for the Lecture/Seminar 1 Test bank for Strategic Elements of Competitive Advantage with 102 different questions. Once you will purchase please write your comments and subscribe to my store in order to be up to date with new teaching resources. You may find more teaching resources for International Marketing by pressing this link.

Global Marketing and the Digital Revolution Lecture Global Marketing and the Digital Revolution Lecture is very important in the field of Global/International Marketing. With the help of this teaching resources you will be able to explain your students what is it Global Marketing and the Digital Revolution. Global Marketing and the Digital Revolution teaching resources will suite any teacher/lecturer or tutor who is going or planning to conduct lecture or class on Global Marketing and the Digital Revolution. LEARNING OBJECTIVES OF THE LECTURE: 1 List the major innovations and trends that contributed to the digital revolution. 2 Define “convergence” and give an example. 3 Define value network and explain the differences between sustaining technologies and disruptive technologies. 4 Identify current trends in global e-commerce and explain how global companies are expanding their presence on the Web. 5 Explain the key issues facing a company when designing and implementing a Web site. 6 Identify the most important new products and services that have been introduced in the past decade. By purchasing this teaching resource, you will get: 1 Global Marketing and the Digital Revolution Lecture PowerPoint Presentation 1 Teaching Gide for the Lecture/Seminar 1 Test bank for Global Marketing and the Digital Revolution with 96 different questions. Once you will purchase please write your comments and subscribe to my store in order to be up to date with new teaching resources. You may find more teaching resources for International Marketing by pressing this link.

Global Marketing Communication Decision Lecture Global Marketing Communication Decision Lecture is very important in the field of Global/International Marketing. With the help of this teaching resources you will be able to explain your students what is it Global Marketing Communication Decision teaching resources will suite any teacher/lecturer or tutor who is going or planning to conduct lecture or class on Global Marketing Communication Decision. LEARNING OBJECTIVES OF THE LECTURE: 1 Define global advertising and identify the top-ranked companies in terms of worldwide ad spending. 2 Explain the structure of the advertising industry, and describe the difference between agency holding companies and individual agency brands. 3 Identify key ad agency personnel and describe their respective roles in creating global advertising. 4 Explain how media availability varies around the world. 5 Compare and contrast publicity and public relations and identify global companies that have recently been impacted by negative publicity. 6 Define sales promotion and identify the most important promotion tactics and tools used by global marketers. 7 List the steps in the strategic/consultative personal selling model. 8 Explain the contingency factors that must be considered when making decisions about sales force nationality. 9 Explain direct marketing’s advantages and identify the most common types of direct marketing channels. 10 Describe how global marketers integrate support media, sponsorships, and product placement into the overall promotion mix. By purchasing this teaching resource, you will get: 2 Global Marketing Communication Decision Lecture PowerPoint Presentation (Part 1 and 2) 2 Teaching Gide for the Lecture/Seminar 2 Test bank for Global Marketing Communication Decision with 219 different questions. Once you will purchase please write your comments and subscribe to my store in order to be up to date with new teaching resources. You may find more teaching resources for International Marketing by pressing this link!

Global Marketing Channels and Physical Distribution Lecture Marketing channels exist to create utility for customers. The major categories of channel utility are place utility (the availability of a product or service in a location that is convenient to a potential customer), time utility (the availability of a product or service when desired by a customer), form utility (the availability of the product processed, prepared, in proper condition, and/or ready to use), and information utility (the availability of answers to questions and general communication about useful product features and benefits). Because these utilities can be a basic source of competitive advantage and comprise an important element of a firm’s overall value proposition, choosing a channel strategy is one of the key policy decisions management must make. For example, the Coca-Cola Company’s global marketing leadership position is based in part on its ability to put Coke “within an arm’s reach of desire”; in other words, to create place utility. From the above it is clear that Global Marketing Channels and Physical Distribution Lecture is very important. With the help of this teaching resources you will be able to explain your students what is it Global Marketing Channels and Physical Distribution teaching resources will suite any teacher/lecturer or tutor who is going or planning to conduct Global Marketing Channels and Physical Distribution Lecture or Seminar. LEARNING OBJECTIVES OF THE LECTURE: 1 Identify and compare the basic structure options for consumer channels and industrial channels. 2 List the guidelines companies should follow when establishing channels and working with intermediaries in global markets. 3 Describe the different categories of retail operations that are found in various parts of the world. 4 Compare and contrast the six major international transportation modes and explain how they vary in terms of reliability, accessibility, and other performance metrics. By purchasing this teaching resource, you will get: 1 Global Marketing Channels and Physical Distribution Lecture PowerPoint Presentation 1 Teaching Gide for the Lecture/Seminar 1 Test bank for Global Marketing Channels and Physical Distribution with 105 different questions. Once you will purchase please write your comments and subscribe to my store in order to be up to date with new teaching resources.

Pricing Decisions in Global Marketing Lecture Whether dealing with a single home-country market or multiple country markets, marketing managers must develop pricing objectives as well as strategies for achieving those objectives. Remember: Price is an independent variable; as a marketing tactic, managers can raise, lower, or maintain prices as part of the overall marketing strategy. However, a number of pricing issues are unique to global marketing. The pricing strategy for a particular product may vary from country to country; a product may be positioned as a low-priced, mass-market product in some countries and a premium-priced, niche product in others From the above it is clear that Pricing Decisions in Global Marketing Lecture is very important. With the help of this teaching resources you will be able to explain your students what is it Pricing Decisions in Global Marketing teaching resources will suite any teacher/lecturer or tutor who is going or planning to conduct Pricing Decisions in Global Marketing Lecture or Seminar. LEARNING OBJECTIVES OF THE LECTURE: 1 Review the basic product concepts that underlie a successful global marketing product strategy. 2 Identify the different pricing strategies and objectives that influence decisions about pricing products in global markets. 3 Summarize the various Incoterms that affect the final price of a product. 4 List some of the environmental influences that impact prices. 5 Apply the ethnocentric/polycentric/geocentric framework to decisions regarding price. 6 Explain some of the tactics global companies can use to combat the problem of gray market goods. 7 Assess the impact of dumping on prices in global markets. 8 Compare and contrast the different types of price fixing. 9 Explain the concept of transfer pricing. 10 Define countertrade and explain the various forms it can take. By purchasing this teaching resource, you will get: 1 Pricing Decisions in Global Marketing Lecture PowerPoint Presentation 1 Teaching Gide for the Lecture/Seminar 1 Test bank for Pricing Decisions in Global Marketing with 105 different questions. Once you will purchase please write your comments and subscribe to my store in order to be up to date with new teaching resources.

Brand and Product Decisions in Global Marketing Lecture The product P of the marketing mix is at the heart of the challenges and opportunities facing global companies today: Management must develop product and brand policies and strategies that are sensitive to market needs, competition, and the company’s ambitions and resources on a global scale. Effective global marketing often entails finding a balance between the payoff from extensively adapting products and brands to local market preferences and the benefits that come from concentrating company resources on relatively standardized global products and brands. Brand and Product Decisions in Global Marketing Lecture is very important. With the help of this teaching resources you will be able to explain your students what is it Brand and Product Decisions in Global Marketing teaching resources will suite any teacher/lecturer or tutor who is going or planning to conduct Brand and Product Decisions in Global Marketing Lecture or Seminar. LEARNING OBJECTIVES OF THE LECTURE: 1 Review the basic product concepts that underlie a successful global marketing product strategy. 2 Compare and contrast local products and brands, international products and brands, and global products and brands. 3 Explain how Maslow’s needs hierarchy helps global marketers understand the benefits sought by buyers in different parts of the world. 4 Outline the importance of “country of origin” as a brand element. 5 List the five strategic alternatives that marketers can utilize during the global product planning process. 6 Explain the new-product continuum and compare and contrast the different types of innovation. By purchasing this teaching resource, you will get: 1 Brand and Product Decisions in Global Marketing Lecture PowerPoint Presentation 1 Teaching Gide for the Lecture/Seminar 1 Test bank for Brand and Product Decisions in Global Marketing with 115 different questions. Once you will purchase please write your comments and subscribe to my store in order to be up to date with new teaching resources.

Global Market-Entry Strategies Licensing Investment and Strategic Alliances in Global Marketing Lecture Global Market-Entry Strategies Licensing Investment and Strategic Alliances in Global Marketing Lecture is very important. With the help of this teaching resources you will be able to explain your students what is it Global Market-Entry Strategies Licensing Investment and Strategic Alliances in Global Marketing teaching resources will suite any teacher/lecturer or tutor who is going or planning to conduct Global Market-Entry Strategies Licensing Investment and Strategic Alliances in Global Marketing Lecture or Seminar. LEARNING OBJECTIVES OF THE LECTURE: 1 Explain the advantages and disadvantages of using licensing as a market-entry strategy. 2 Compare and contrast the different forms that a company’s foreign investments can take. 3 Discuss the factors that contribute to the successful launch of a global strategic partnership. 4 Identify some of the challenges associated with partnerships in developing countries. 5 Describe the special forms of cooperative strategies found in Asia. 6 Explain the evolution of cooperative strategies in the twenty-first century. 7 Use the market expansion strategies matrix to explain the strategies used by the world’s biggest global companies. By purchasing this teaching resource, you will get: 1 Importing Exporting and Sourcing in Global Marketing Lecture PowerPoint Presentation 1 Teaching Gide for the Lecture/Seminar 1 Test bank for Importing Exporting and Sourcing in Global Marketing Lecture with 115 different questions. Once you will purchase please write your comments and subscribe to my store in order to be up to date with new teaching resources.

Importing Exporting and Sourcing in Global Marketing Lecture Few countries have witnessed economic growth as sustained and incredible as the East-Asian countries over the last 30 years. If the 21st century will be defined as the Asian Century, then the key to this achievement can be traced back to Japan’s recipe for economic success. Soon after 1860, when the country was forced to open up, Japan’s traditional cotton textile industry was wiped out by European goods. By 1914, however, the country was selling half of its automated cotton-spinner produced yarn abroad, accounting for about a quarter of the global cotton yarn exports. Importing Exporting and Sourcing in Global Marketing Lecture is very important. With the help of this teaching resources you will be able to explain your students what is it Importing Exporting and Sourcing in International Marketing. This Importing Exporting and Sourcing in Global Marketing teaching resources will suite any teacher/lecturer or tutor who is going or planning to conduct Importing Exporting and Sourcing in Global Marketing Lecture or Seminar. LEARNING OBJECTIVES OF THE LECTURE: 1 Compare and contrast export selling and export marketing. 2 Identify the stages a company goes through, and the problems it is likely to encounter, as it gains experience as an exporter. 3 Describe the various national policies that pertain to exports and imports. 4 Explain the structure of the Harmonized Tariff System. 5 Describe the various organizations that participate in the export process. 6 Identify home-country export organization considerations. 7 Identify market-country export organization considerations. 8 Discuss the various payment methods that are typically used in trade financing. 9 Identify the factors that global marketers consider when making sourcing decisions. By purchasing this teaching resource, you will get: 1 Importing Exporting and Sourcing in Global Marketing Lecture PowerPoint Presentation 1 Teaching Gide for the Lecture/Seminar 1 Test bank for Importing Exporting and Sourcing in Global Marketing Lecture with 112 different questions. Once you will purchase please write your comments and subscribe to my store in order to be up to date with new teaching resources.

Segmentation Targeting and Positioning in Global Marketing Lecture is very important. With the help of this teaching resources you will be able to explain your students what is it Segmentation Targeting and Positioning in International Marketing. This Segmentation Targeting and Positioning in Global Marketing teaching resources will suite any teacher/lecturer or tutor who is going or planning to conduct Segmentation Targeting and Positioning Lecture or Seminar. LEARNING OBJECTIVES OF THE LECTURE: 1 Identify the variables that global marketers can use to segment global markets and give an example of each. 2 Explain the criteria that global marketers use to choose specific markets to target. 3 Understand how global marketers use a product-market grid to make targeting decisions. 4 Compare and contrast the three main target market strategy options. 5 Describe the various positioning options available to global marketers. By purchasing this teaching resource, you will get: 1 Segmentation Targeting and Positioning Lecture PowerPoint Presentation 1 Teaching Gide for the Lecture/Seminar 1 Test bank for Segmentation Targeting and Positioning in Global Marketing with 101 different questions. Once you will purchase please write your comments and subscribe to my store in order to be up to date with new teaching resources.