This lesson is suitable for students that need extra support with the tricky topic of supply and demand It is written for students studying Edexcel A level Business but would also suit students on the Pearson International Edexcel A level business course. This includes a worksheet and a separate answer booklet in Word and PDF format Written by Sarah Hilton at Revisionstation

EDEXCEL GCSE BUSINESS 1.2.2 MARKET RESEARCH (COMPLETE LESSON) 122 This lesson includes a PowerPoint and a worksheet and covers: The purpose of market research: To identify and understand customer needs To identify gaps in the market To reduce risk To inform business decisions   Methods of market research: Primary research: survey, questionnaire, focus group, observation Secondary research: internet, market reports, government reports The use of data in market research: Qualitative and quantitative data The role of social media in collecting market research data The importance of the reliability of market research data Written by Sarah Hilton for Revisionstation

This lesson includes a PowerPoint and a worksheet and covers: a) Corporate timescales: short-termism versus long-termism b) Evidence-based versus subjective decision making Written by Sarah Hilton for Revisionstation

AS(7131) A-level (7132) Specifications For teaching from September 2023 onwards For as exams in May/June 2024 onwards For a-level exams in May/June 2025 onwards Version 2.0 This lesson covers: The impact of the social and technological environment on strategic and functional decision making Social changes to include demographic changes and population movements such as: migration changes in consumer lifestyle and buying behaviour the growth of online businesses The social environment to include Corporate Social Responsibility (CSR) and: the reasons for and against (CSR) the difference between the stakeholder v shareholder concept Carroll’s Corporate Social Responsibility pyramid Technological change should include the impact of technological change on functional areas and strategy The pressures for socially responsible behaviour This lesson was written by Sarah Hilton for Revisionstation

EDEXCEL GCSE BUSINESS 1.2.4 THE COMPETITIVE ENVIRONMENT (COMPLETE LESSON) 124 This lesson includes a PowerPoint and a worksheet and covers: Understanding the competitive environment: Strengths and weaknesses of competitors based on: price, quality, location, product range and customer service The impact of competition on business decision making Written by Sarah Hilton for Revisionstation

EDEXCEL GCSE BUSINESS 2.1.2 CHANGES IN BUSINESS AIMS AND OBJECTIVES (COMPLETE LESSON) 212 This lesson includes a PowerPoint and a worksheet and covers: Why business aims and objectives change as businesses evolve: •In response to: market conditions, technology, performance, legislation, internal reasons How business aims and objectives change as businesses evolve: •Focus on survival or growth •Entering or exiting markets •Growing or reducing the workforce •Increasing or decreasing product range Written by Sarah Hilton for Revisionstation

This lesson includes a PowerPoint and a worksheet and covers: a) The importance of employee motivation to a business b) Motivation theories: o Taylor (scientific management) o Mayo (human relations theory) o Maslow (hierarchy of needs) o Herzberg (two factor theory) c) Financial incentives to improve employee performance: o piecework o commission o bonus o profit share o performance-related pay d) Non-financial techniques to improve employee performance: o delegation o consultation o empowerment o team working o flexible working o job enrichment o job rotation o job enlargement Written by Sarah Hilton for Revisionstation

This is a complete lesson written by Sarah Hilton for Revisionstation and it covers the following topics: Different legal structures that businesses adopt • Sole traders • Partnerships • Private limited companies (ltd) • Public limited companies (plc) • Not-for-profit organisations The concept of limited liability and which legal structures benefit from this Which legal structure would be most appropriate for a variety of business examples, including new start-up businesses and large established businesses

This lesson is suitable for students that need extra support with the tricky topic of decision trees It is written for students studying Edexcel A level Business but would also suit students on the Pearson International Edexcel A level business course. This includes a worksheet and a separate answer booklet in Word and PDF format Written by Sarah Hilton at Revisionstation

a) Global marketing strategy and global localisation (glocalisation) b) Different marketing approaches: o domestic/ethnocentric o mixed/geocentric o international/polycentric c) Application and adaptation of the marketing mix (4Ps) and Ansoff’s Matrix to global markets This lesson includes a PowerPoint and a student worksheet Written by Sarah Hilton for Revisionstation

This lesson includes a PowerPoint and a worksheet and covers: a) Objectives of growth: o to achieve economies of scale (internal and external) o increased market power over customers and suppliers o increased market share and brand recognition o increased profitability b) Problems arising from growth: o diseconomies of scale o internal communication o overtrading Written by Sarah Hilton for Revisionstation

This lesson includes a PowerPoint and a worksheet and covers: a) PESTLE (political, economic, social, technological, legal and environmental) b) The changing competitive environment c) Porter’s Five Forces Written by Sarah Hilton for Revisionstation

Pearson Edexcel International GCSE in Business (iGCSE) 1.5.2 The importance and growth of multinationals: • benefits of a business becoming a multinational • benefits to a country and/or economy where a multinational company is located • possible drawbacks to a country and/or economy where a multinational is located. This is a complete lesson with a PPT and a worksheet Written by Sarah Hilton by Revisionstation

This lesson is suitable for students that need extra support with the tricky topic of Investment Appraisal (IA) It is written for students studying Edexcel A level Business but would also suit students on the Pearson International Edexcel A level business course. This includes a worksheet and a separate answer booklet in Word and PDF format Written by Sarah Hilton at Revisionstation

AS(7131) A-level (7132) Specifications For teaching from September 2023 onwards For as exams in May/June 2024 onwards For a-level exams in May/June 2025 onwards Version 2.0 This lesson covers: The impact of changes in the political and legal environment on strategic and functional decision making: The political and legal environment should include a broad understanding of the scope and effects of law related to competition, the labour market and environmental legislation The impact of government policy related to enterprise, the role of regulators, infrastructure, the environment and international trade This was written by Sarah Hilton for Revisionstation

EDEXCEL GCSE BUSINESS 2.5.1 ORGANISATIONAL STRUCTURES (COMPLETE LESSON) 251 This lesson includes a PowerPoint and a worksheet and covers: Different organisational structures and when each are appropriate: Hierarchical and flat Centralised and decentralised The importance of effective communication: The impact of insufficient or excessive communication on efficiency and motivation Barriers to effective communication Different ways of working: Part time, full time and flexible hours Permanent, temporary, and freelance contracts The impact of technology on ways of working: efficiency remote working Written by Sarah Hilton for Revisionstation

EDEXCEL GCSE BUSINESS 2.1.3 BUSINESS AND GLOBALISATION (COMPLETE LESSON) 213 This lesson includes a PowerPoint and a worksheet and covers: The impact of globalisation on businesses: •Imports: competition from overseas, buying from overseas •Exports: selling to overseas markets •Changing business locations •Multinationals Barriers to international trade: •tariffs •trade blocs  How businesses compete internationally: •The use of the Internet and e-commerce •Changing the marketing mix to compete internationally Written by Sarah Hilton for Revisionstation

EDEXCEL GCSE BUSINESS 1.1.2 RISK AND REWARD (COMPLETE LESSON) 112 This lesson includes a PowerPoint and a worksheet and covers: The role of business enterprise and the purpose of business activity: •To produce goods or services •To meet customer needs •To add value: convenience, branding, quality, design, unique selling points The role of entrepreneurship: •An entrepreneur: organises resources, makes business decisions, takes risks Written by Sarah Hilton for Revisionstation

EDEXCEL GCSE BUSINESS 1.2.1 CUSTOMER NEEDS (COMPLETE LESSON) 121 This lesson includes a PowerPoint and a worksheet and covers: Identifying and understanding customer needs: • What customer needs are: price quality choice convenience •The importance of identifying and understanding customers: generating sales business survival Written by Sarah Hilton for Revisionstation

This is a simple revision supply and demand worksheet in PDF to use with students so they have two handy sheets to revise from. Students fill in the sheets with all the supply and demand diagrams Written by Sarah Hilton for Revisionstation