This double lesson introduces learners the design mix and what makes a product stand out through looking at function, cost and aesthetics. The product life cycle is illustrated with plenty of real life examples to help students contextualise their understanding of the topic. Group activity and a 3 and 6 mark question. The 6 mark question has a partially completeted answer for students to finish to improve exam technique. Colourful, concise and engaging slides! Thank you

This double lesson aims to enthuse learners on entrepreneurship through talking about well known entrepreneurs such as Bill Gates, Richard Branson, Steve Jobs and more. A task to create a fact file on an entrepreneur, a 6 mark discuss question to have a go at early on in the course, and finally a creative activity to design and add value to a t-shirt Colourful, concise and engaging slides! Thank you

This set of resources includes 5x PPTs, 4x word files and can be delivered over 8-10 lessons. There is quite a lot of theory in LO6, in the first powerpoint, we run through each category of influences briefly, and in the next 4 ppts we focus more on economic, legal and ethical influences as these are larger areas. For economic influences, we start by looking at some shocking (for students) price changes in the last few decades before looking at how inflation is calculated and the implications on businesses and concumsers. We then go onto looking at interest rates and again, implications on consumers and businesses. Two essay exam style questions included on each topic - both with structure guidance and concise model answers to help students with peer assessments. The second part to economic influences introduces learners to the stages in the business cycle and how each affects businesses and consumers, we also look at different types of tax and their implcications. Finally we look at exchange rates and their impacts. Two guided research tasks, a link to a kahoot quiz and box plenary to finish off with. For legal factors, we start by watching a clip on discrimination at work before looking at the various types of legislation that exists to protect consumers and employees. A matching consolidation activity followed by a case study on an electronics manufacturer, students have the opportunity to consider whether complying with law outweighs not complying with law - 12 mark question with structure guidance and a model answer. Students can self or peer assess with the marking grids before engaging in a kahoot, finally ending with a box plenary. For ethical factors, learners engage in provoking discussions. We start by looking at what ethics involves, we look at some real thought provoking case studies with Primark and Bangladesh’s factories, Apple and Foxconn’s sweatshops. A 12 mark question with a concise model answer to peer assess with and a debate task acting for and against firms that are unethical. Colourful, concise and engaging slides! Thank you

This resource includes 1x PPT and 1x word document which can be delivered over a double lesson. We focus on Porter’s five forces by starting with a video outlining the model, then some slides to consolidate the theory on this interesting tool to analyse influences on an industry. A case study on Tesco’s buyer power is looked at before students attempt to carry out a Porter’s five forces analysis on the smartphone industry, this could be carried out as a group activity and findings presented back to class. In the second lesson, we look at a case study which we previously looked at in year 1 (3.1.3) on the gaming market, now that students have studied the external environment in thorough detail in year 2, we attempt this again. Model answer and peer assessment grid provided, debate question, videos, case studies, kahoot quiz and a box plenary to finish with. As we come to the end of external influences, some slides at the end to remind students that PESTLE and SWOT are also useful tools to analyse external influences on businesses together with Porter’s five forces. Colourful, concise and engaging slides! Thank you

In this double lesson, learners are introduced to Romanian orphan studies such as Michael Rutter (1998). We start by looking at the context and what led to such conditions in Romania in the first place before watching some clips and images of Romania’s orphanages in the past. We look at the key study of Rutter, followed by some true or false qs, evaluation task, MCQs, research task, short exam style question with mark scheme, box plenary and we finish with a kahoot quiz. Colourful, concise and engaging slides! Thank you Romanian orphan studies - attachment

In this lesson, learners are introduced to the bottom-up approach to offender profiling, following on from the top-down approach. We start by discussing what the bottom-up approach might involve before looking into the two branches of the approach - investigative psychology and geographic profiling. We look at a case study on ‘the railway rapist’ and a video on the Rachel Nickell case. Evaluation task and discussion, MCWs, a 16 mark exam style question with example paragraphs, peer assessment grid so students can reflect on WWW/EBI and make improvements. True or false questions, a debate task, 2 kahoot quizzes and we finish with a box plenary. Colourful, concise and engaging slides! Thank you Offender profiling - The bottom up approach

In this lesson, learners are introduced to eyewitness testimony with a focus on misleading information. We start by watching some engaging videos to highlight our weaknesses when observing or eyewitnessing. We then look into factors that influence accuracy of EWT such as leading questions and post event discussion. We replicate Loftus and Palmer’s (1974) study in class by watching the car smash/hit video and asking how fast the cars were travelling before discussing the research. Evaluation task and follow-up discussion, videos, MCQs, true or false questions, 4 mark exam style question with mark scheme, PEEL paragraph practice and we finish with a box plenary. Colourful, concise and engaging slides! Thank you Eyewitness testimony - misleading information

This lesson introduces learners to the factors which have led to a more connected world economy. We start by looking at the the great depression to understand the protectionism that eventually failed the world, and the process of trade liberalisation which picked it back up. We briefly look at free trade and the EU (as this is another lesson in the spec), then look at the various factors that have increased trade such as reduced cost of transport/containersation. A concise case study on CEFTA which students can attempt a 4 mark question on, a model answer to self assess. Colourful, concise and engaging slides! Thank you

This lesson introduces learners the types of conditions which push or pull countries to operate in different countries. We then go on to look at the difference between off-shoring and outsourcing with examples, pros and cons are discussed. A concise case study on an IT company Xceed is looked at, and why they decide to operate in a different country - this is a good build up to the next lesson where we assess countries. Guidance and some structure is given, then students can look at a concise model answer to help with self assessment Colourful, concise and engaging slides! Thank you

This lesson introduces learners to scenario planning, the last lesson for theme 3! We start by looking at some scenarios where unexpected events have occured, which impact businesses adversely, we then go on to look at general scenarios that can have huge impacts on businesses and their operations, before looking at a case study on Shell, they have been creating scenario plans for a long time, and actually have a scenario plan up till the year 2100!. A kahoot quiz on all of theme 3 to consolidate and enjoy. Colourful, concise and engaging slides! Thank you

This lesson introduces learners to budgeting, we start by looking at the purpose and types of budgets before moving onto variance analysis. An example calculation is demonstrated before students attempt a 4 mark exam style calculation question - answer is provided as well as an extra student answer for the class to identify where marks are given. We then look at a fictional case study on Meerkat who has decided to leave ‘compare the market’. A 12 mark exam style question on the usefulness of variance analysis with structure guidance and concise model answer is provided. Students peer assess using the marking grid criteria before finishing off with a box plenary. Colourful, concise and engaging slides! Thank you

This set of resources includes 1x PPT and 2x word files and can be delivered over 2-3 lessons. Learners are introduced to key concepts in organisational structures such as span of control and chain of command in engaging ways i.e chinese whispers to demonstrate the negatives of a long chain of command. We look at the pros and cons of tall, flat and matrix structures, then we move on onto centralised and decentralised structures. A short case study based on cartoon characters who have switched to decentralised - a few questions to contextualize the knowledge. Students have the opportunity to learn about the supermarket industry, in particular Morrisons struggle with the budget supermarkets which led to restructuring - a 12 mark question with structure guidance and a detailed model answer to help students with peer assessments, as well as making improvements to WWW and EBI. To spice it up a bit, a group matching task, where students have to create an organisational structure - answer sheet provided so teacher can look around whilst students work on it. Two links to kahoot quizzes and a box plenary to finish with. Colourful, concise and engaging slides! Thank you

This set of resources includes 1x PPT and 2x word files and 4 clips, and can be delivered over a double lesson. Learners are introduced to what branding is made up of and looking at the top brands in the world. Plenty of real life examples of strong branding before looking at different types of above and below the line promotion. We then go on to read a case study about a budget hotel chain, a 12 mark question with structure guidance and model answer is provided for students to look at when peer assessing and making improvements to WWW and EBI A link to kahoot quiz and a box plenary to finish with, plus an 8 mark homework with a concise model answer provided to look at the following lesson. Colourful, concise and engaging slides! Thank you

This lesson introduces learners to different types of training such as external formal training and informal on the job training, pros and cons of both discussed and two 3 mark questions with model answers for self or peer assessment. Formula for retention rate and performance management is covered here too. Colourful, concise and engaging slides! Thank you

This set of resources includes 1x PPT and 2x word files and can be delivered over 3 lessons. Learners are introduced to two main concepts 1) the product life cycle and 2) the boston matrix and how the two concepts are linked together. We start with looking at different stages a product goes through by looking at some real examples, students have the opportunity to become familiar with the cycle by creating their own - and describing what sales and costs are like at each stage too. We then go on to look at the boston matrix, we look at each quadrant to understand the cash cows and dogs characteristics in depth. A group task to develop a marketing mix for a drink or a chocolate whilst considering the stage in the product life cycle - students can present their ideas back on the A3 sheet to the class. Another group task where students are given a business and they need to allocate the businesses products into the boston matrix, this could also be fed back or presented. A link to a kahoot quiz and a box plenary to finish with. Colourful, concise and engaging slides! Thank you

This 7 lesson bundle covers: A1 The role of marketing - 5 lessons A2 Influences on marketing activity - 2 lessons Filled with engaging activities designed to stimulate creativity whilst developing the skills needed to achieve top bands in the assessment foci. All you need - open the powerpoints, run through it, and deliver quality lessons whilst saving precious time. Colourful, concise and engaging slides! - all files in zip folder. Thank you