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Level 2 Unit 9 Principles of Marketing Glossary for Revision
Glossary Document
Covers all the keyterms required for the Unit 9: Principles of Marketing exam
Key terms are split by Learning Aim A,B,C
Emoji Exit Ticket
High quality images and design.
Emoji exit ticket, great for plenary.
3 exit tickets on one A4 page, printable.
Easy to use.
Classroom Rules
List of rules to print and use on class walls
A4 size list
Reward Chart
Primary School level suitable reward chart.
Reward Chart
Reward Chart great for students.
Visually entertaining.
Reward Chart
Quick, Easy to download and instantly print.
Great for Primary school students.
Unit 9 Principles of Marketing LAC
Learning Aim C
Week 10,11,12 full lessons and worksheets
Unit 9 Principles of Marketing LAB
Learning Aim B
Week 6,7,8,9 full lessons
Worksheets
Unit 9 Principles of Marketing
Week 1 - 5 lessons
A range of worksheets
This covers all of Learning Aim A
Principles of Customer Service
Includes 2 powerpoint lessons
Full booklet covering Customer Service
Full assignment briefs
Market Research Group Task
Task on the most popular ice cream flavour in the room.
Task 1: Tally chart process to understand the most popular flavour
Questions to answer following data gathered
Task 2: Another class survey on popular brands
Questions to answer following data gathered
This is a good task for around 2 hours.
Great to gain feedback on most popular ice cream flavours/brands.
Students could then go on to create graphs on data, depending on ability of the group.
Market Research Quiz
10 questions, Good for end of topic task
Business Ownership Worksheet and Lessons
Lesson
Liability and Size worksheet
Ownership, Private Sector Worksheet
Internal Stakeholders worksheet
Key definitions blank
Key definitions, completed, box for examples
Match the ownership type
Private limited company answers
Private limited company questions
Sole Trade questions worksheet
Parnternship questions worksheet
Business ownership types worksheet
Types of ownership activity
Recruitment and Selection Full lessons
Week 1 - 6 lessons
Marketing Mix
A range of powerpoint presentations and worksheets
Includes student work booklet
PESTLE Powerpoint
Covers points around the situational analysis tool
Responsible Travel
Introduction lesson on Responsbile Tourism
What is it?
Why is it important?
How can we be responsbile tourists?
SWOT Analysis Lesson
Full lesson with worksheets
Suitable for GCSE and BTEC students
SWOT Analysis Worksheet
Worksheet suitable for GCSE and BTEC level students
Marketing Mix Worksheet
Includes Task 1 and 2, guiding students through the 7P’s including the extended marketing mix.