A nice lesson on the product life cycle. Numerous tasks throughout and key theory on the main stages of the product life cycle and up to date examples of products for each stage. The lesson also looks at various extension strategies and how they can impact the product life cycle. The extension strategies covered are prices changes, advertising, adding-value, changing packaging and targeting a new market. I have focused on products and services students can easily relate to throughout the lesson including Apple iPhones, games consoles etc. I have also included a nice worksheet on the product life cycle. Perfect for GCSE Business Studies.
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Easy to understand. Scaffolded tasks.
Unfortunately it is not what I was looking for.
Great, simple and really easy for the kids to understand.
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£3.00