This lesson is suitable for students that need extra support with the tricky topic of Quantitative Sales Forecasting It is written for students studying Edexcel A level Business but would also suit students on the Pearson International Edexcel A level business course. This includes a worksheet and a separate answer booklet in Word and PDF format Written by Sarah Hilton at Revisionstation

This complete lesson covers: The roles and objectives of internal and external stakeholder groups Owners, employees, customers, suppliers, government and the local community The effect business activity has on stakeholders The effect stakeholders have on business This is written by Sarah Hilton for Revisionstation

This lesson covers: The 4 Ps of marketing and their importance Product Design, invention, innovation Product stages of the lifecycle Introduction, growth, maturity, decline Pricing methods Skimming, cost-plus, penetration, competitor, promotional Promotion – point of sale Price reductions, loss leaders, competitions, free samples Promotion - advertising Social media, websites, print media, television, radio Place – distribution of products and services Digital and physical distribution channels How the 4 Ps of the marketing mix work together The use of the marketing mix to inform and implement business decisions Interpretation of market data Changes in demand target market and market share changes in product effects of promotion This lesson is written by Sarah Hilton at Revisionstation

This lesson covers: The use of segmentation to target customers Age Gender Income Location Lifestyle This lesson is written by Sarah Hilton for Revisionstation

This lesson covers: Different organisational structures Tall, flat The terminology of organisation charts Span of control, chain of command, delegation, subordinates, authority Why businesses have different organisational structures Importance of effective communication, different job roles and responsibilities, different ways of working Ways of working Full-time, part-time, flexible working, temporary work, working from home, working whilst mobile, self-employed This lesson is written by Sarah Hilton for Revisonstation

This lesson covers: The purpose of human resources in business Identifying and meeting the human resource needs of a business This lesson is written by Sarah Hilton for Revisionstation

This lesson covers: Why businesses recruit Replace employees who leave, business growth, skill gaps Methods of selection CV, application form, letter of application, interviews, tests, group activities, references The use of different recruitment methods to meet different business needs internal methods, external methods, job description and person specification This lesson is written by Sarah Hilton for Revisionstation

This complete lesson covers: The impact of consumer law on business Reputation of the business, safety and satisfactory quality of goods This lesson was written by Sarah Hilton for Revisionstation

This lesson covers: The impact of current legislation on recruitment and employment Discrimination, employees’ right to contract, holidays, hours of work This lesson was written by Sarah Hilton for Revisionstation

This lesson covers: To be able to identify various methods of selling To be able to describe the influence of e-commerce on business activity To be able to discuss the importance to a business of good customer service, including after-sales service To be able to evaluate the contribution of product knowledge and customer engagement to good customer service This lesson is written by Sarah Hilton for Revisionstation

This lesson covers: The economic climate and its impact on business Changing levels of consumer income and employment This lesson was written by Sarah Hilton for Revisionstation

Pearson Edexcel A Level International Business (133) 5 Distribution This lesson covers: a) Distribution channels: • four stage: producer to wholesaler to retailer to consumer • three stage: producer to retailer to consumer • two stage: producer to consumer. b) Changes in distribution methods. This lesson is written by Sarah Hilton for Revisionstation

New Pearson Edexcel A Level International Business (134) 4 Motivation This lesson covers: a) The importance of employee motivation to a business b) Motivation theories: • Taylor (scientific management) • Mayo (human relations theory) • Maslow (hierarchy of needs) • Herzberg (two-factor theory). c) Financial methods to improve employee performance: • piecework • commission • bonus • profit share • performance-related pay. d) Non-financial methods to improve employee performance: • delegation • consultation • empowerment • team working • flexible working • job enrichment • job rotation • job enlargement. This lesson is written by Sarah Hilton for Revisionstation

Pearson Edexcel International A Level Business (132) 5 YED Income Elasticity of Demand Complete teaching resources for a whole lesson including a PowerPoint and worksheet Written by Sarah Hilton for Revisionstation a) Calculation of income elasticity of demand. b) Normal and inferior goods. c) Interpretation of numerical values of income elasticity of demand. d) The factors influencing income elasticity of demand. e) The significance of income elasticity of demand to businesses

NEW Pearson Edexcel A Level International Business (133) 1 Marketing objectives a) Marketing objectives • increase market share • increase revenue • building a brand. b) The product life cycle and extension strategies. c) The Boston Matrix and the product portfolio. d) The concept of ‘marketing mix’. e) Marketing strategies appropriate for different types of market: • mass markets • niche markets • business to business (B2B) • business to consumer (B2C). f) Consumer behaviour – how businesses develop customer loyalty.

Pearson Edexcel A Level International Business (133) 2 Product service design This lesson covers: a) Design mix: • function • aesthetics • cost/economic manufacture. b) Changes in the elements of the design mix to reflect social trends: • concern over resource depletion: designing for waste minimisation, re-use and recycling • ethical sourcing. This lesson was written by Sarah Hilton for Revsionstation

AS(7131) A-level (7132) Specifications For teaching from September 2023 onwards For as exams in May/June 2024 onwards For a-level exams in May/June 2025 onwards Version 2.0 This lesson covers: Methods to improve cash flow Assess ways of improving cash flow Methods to improve profits and profitability Assess ways of improving profits and profitability Difficulties improving cash flow and profit This lesson was written by Sarah Hilton for Revisionstation

NEW Pearson Edexcel International A Level Business (135) 1 Role of an entrepreneur Complete teaching resources for a whole lesson including a PowerPoint and worksheet Written by Sarah Hilton for Revisionstation a) Creating and setting up a business. b) Running and expanding/developing a business. c) Innovation within a business (intrapreneurship). d) Barriers to entrepreneurship. e) Anticipating risk and uncertainty in the business environment.

Complete teaching resources for a whole lesson including a PowerPoint and worksheet Written by Sarah Hilton for Revisionstation NEW Pearson Edexcel International A Level Business (135) 3 Business Objectives a) Survival. b) Profit maximisation. c) Other objectives: • sales maximisation • market share • cost efficiency • employee welfare • customer satisfaction • social objectives.

AS(7131) A-level (7132) Specifications For teaching from September 2023 onwards For as exams in May/June 2024 onwards For a-level exams in May/June 2025 onwards Version 2.0 This lesson covers: The impact of changes in the political and legal environment on strategic and functional decision making: The political and legal environment should include a broad understanding of the scope and effects of law related to competition, the labour market and environmental legislation The impact of government policy related to enterprise, the role of regulators, infrastructure, the environment and international trade This lesson was written by Sarah Hilton for Revisionstation