This bundle covers Learning Aim H of Unit 7: Business Decision Making, including; H1 - Business Skills H2 - IT to produce business documentation The lessons contain several practical tasks to prepare learners for the unit’s external examination. Images removed for copywrite reasons, you will need to add your own images e.g. business logos.

This full lesson covers B2 of Unit 17: Digital Marketing. The lesson centers around a wooden furniture business case study. Areas covered include; Digital Strategies to Meet Set Objectives Content Marketing (Relevance/Pressure to Keep Refreshed) Paid search advertising Search engine optimisation (SEO) Social media marketing Video marketing/Vlogging Email marketing Mobile applications (apps) QR codes Responsive website design The lesson contains links to external media and several tasks to engage learners. Images removed for copywrite reasons, you will need to add your own images e.g. business logos.

This full lesson covers B1 of Unit 17: Digital Marketing. The lesson follows a case study based on a eco-friendly wedding business. Learners will apply the knowledge presented to the given case study throughout the lesson through a series of tasks. Areas covered include; Lead generation Brand awareness Customer retention The lesson contains mini tasks and large tasks, working in groups. This includes creating an Instagram account for a business and designing content.

This full lesson covers B1 Planning Stage of Unit 22: Market Research. The session includes; Problem definition. • Set research objectives. • Budget. • Determine what data is to be collected. • Methods to be used: o secondary and primary o quantitative and/or qualitative. Pilot questionnaire design: o question type o sequencing o length of questionnaire o avoiding bias o relevance of questions to objectives. • Pilot sampling plan. • Probability sampling: o random o systematic o stratified o cluster. • Non-probability sampling: o quota o convenience o observation. • Sample size and effect on confidence levels. • Pilot research. Images removed for copywrite reasons, you will need to add your own images e.g. business logos.

This full lesson covers B1 Management and Leadership Styles of Unit 6: Principles of Management, including; Autocratic. • Democratic/participative. • Paternalistic. • Laissez-faire. • Transactional. • Transformational. • Charismatic The lesson includes links to external media and several tasks, including case study activities.

This full lesson covers A1.6 Opportunities to support progression within the health and science sector for the T Level in Health, including; • undertaking further/higher education programmes • undertaking apprenticeship/degree apprenticeship • undertaking continuing professional development (CPD) • joining professional bodies • undertaking an internship • undertaking a scholarship

This bundle of resources covers Component 2 for the 2018 Tech Award in Enterprise. The resources may need to be adapted for the 2021 updated specification.

This bundle of resources covers Learning Aim G of Unit 7: Business Decision Making. Areas covered; Ratio analysis (liquidity, profitability, performance) Threats and ‘What If’ scenarios SWOT and PESTLE analysis Contingency Planning The lessons contain several tasks and companion handouts for practical application of learning. Images removed for copywrite reasons, you will need to add your own images e.g. business logos.

This worksheet contains 12 examples for learners to work through, 6 for each type of ratio. Learners will have to calculate both ratios and explain the implications of the result. The final task asks learners to write a summary about these types of ratio analysis, linking the calculations to the wider context of the business. Please note the worksheet does not have the formula stated on it as this worksheet is designed to ensure learners do not rely on the formula being given to them. This worksheet is useful for the Level 3 BTEC in Business and A Level Business, amongst other types of qualification.

This full lesson, with two companion spreadsheets (two examples of Balance Sheets) covers Statements of Financial Position for Learning Aim F. The session includes an interactive group task which involves analysing two different statements of financial position. Learners will then have the opportunity to create their own Statement of Financial Position. Please note, Adjustments are only briefly mentioned in this lesson as I have created separate lessons for; prepayments/accruals/depreciation. You will need to supplement this section with your own material or purchase these additional sessions from my TES shop. These are separate lessons due to the amount of time required to cover Adjustments.

This full lesson, with companion handout, covers Marketing Plans as part of Learning Aim C for Unit 2: Developing a Marketing Campaign. Areas covered include; Planning a marketing campaign Marketing aims and objectives SMART objectives Marketing Plans (includes template for learners) Learners are given a variety of tasks in this lesson to consolidate learning. Images removed for copywrite reasons, you will need to add your own images e.g. business logos.

This full lesson covers A1: Principles of Branding an eSports Team for Unit 7: Producing an eSports Brand, including; • Branding: the elements that define the image, ethos and tone of an esports team and its associated products or services. • Brand: a characteristic name, symbol or shape that distinguishes a product or service from that of another esports team. • Brand portfolio: a collection of brands under the control of an esports team. • Types of brand: o esports team name and logo and variants of these for different applications and digital content, e.g. image-based, text-based or image and text based o product and product ranges, such as associated merchandise o people or persons, such as the gamers. • Use of branding: o new brands o brand extensions o sub-brands o product extension. • Target audiences for brands. • Consumers’/fans’/followers’ feelings about and connections with, a brand: o brand awareness and recognition of the brand o perceived qualities associated with the brand o loyalty to the brand. • Branding as part of the marketing mix (product, price, place, promotion, people, process and physical environment). • Esports teams including UK and globally based teams, e.g. Fnatic, Excel, London Royal Ravens, London Spitfire, Team Dignitas Images removed for copywrite reasons, you will need to add your own images e.g. business logos.

This full lesson covers C1 Customer Service Skills and Behaviours for Unit 14: Investigating Customer Service, including; • Communication skills: o face-to-face, written, email or other electronic media, telephone o verbal, e.g. pitch and tone of voice, open and closed questions, using the telephone o non-verbal, e.g. sign and body language, listening skills o barriers to communication. • Interpersonal skills: o personal presentation approach, e.g. attitude, behaviour, hygiene, personality, conversation skills, giving a consistent and reliable response. • Behaviours, e.g. being positive, offering assistance, showing respect.

This full lesson covers A1.3 The Key Principles of Ethical Practice in the Health and Science Sectors for the T Level in Health Component A1 Working in the Health and Science Sector, including; autonomy and informed consent • truthfulness and confidentiality (for example ensuring validity of outcomes) • beneficence • nonmaleficence • justice (for example fairness, equality and respect for all)

This bundle of resources fully covers Unit 4: Managing an Event for the Level 3 BTEC Business course.