Lesson Objectives Students should be able to: Understand the meaning of a market and competition Analyse potential impacts of competition on businesses and identify situations when businesses face minimal or no competition Understand the risks businesses face and the reasons why all businesses face uncertainty Understand the reason why entrepreneurs embark on running businesses and the activities businesses can undertake to minimise risks.

Lesson Objectives Students should be able to: Evaluate the use of Just In Time to an applied business example To be able to analyse factors affecting the choice of supplier To understand the effects of procurement and logistics on a business To understand the value of an effect supply chain

Learning Objectives Students should be able to: Understand the consequences to business of quality issues. Analyse why a business may implement Total quality management (TQM). Understand the costs and benefits of maintaining quality

A full lesson along with additional worksheet to ensure student understanding. This lesson will complete the following learning objectives: To understand what a stakeholder is and who the main stakeholders of a business are such as owners, employees, customers, local community and suppliers. To understand stakeholders’ main objectives such as maximising pay for workers, minimising environmental impact on local community and high dividend payments for owners. To understand the impact and influence stakeholders have on businesses and their objectives and how businesses may face conflict between stakeholders.

This lesson looks at the following learning objectives: To understand the different channels of distribution used by businesses including: Retailers Wholesalers Telesales To be able to analyse the growing importance of e-commerce and m-commerce. To be able to use the marketing mix to inform and implement business decisions.

A full lesson delivered in a way to ensure student understanding. This lesson will meet the following learning objectives: To understand the different legal structures that businesses adopt. To analyse the benefits and drawbacks of each legal structure (including issues such as management and control, sources of finance available, liability and distribution of profits). To understand the concept of limited liability and which legal structures benefit from this. To evaluate which legal structure would be most appropriate for a variety of business examples, including new start-up businesses and large established businesses.

This lesson will be looking at the following areas: To understand the promotional methods which are likely to be used by a business. To understand the benefits and drawbacks of promotional methods used by businesses. To be able to analyse factors influencing the selection of the promotion mix to assess their suitability for a given business.

Segmentation This lesson looks at the following learning objectives: To understand how and why different businesses use segmentation. To learn about the various methods businesses may use to target customers. Specifically looking at: - gender - age - location - income.

The purpose and methods of market research This lesson looks at the following learning objectives: To understand why businesses conduct market research and what information is collected. To understand the types (primary/secondary) and methods of market research including: questionnaires - focus groups surveys - Internet research interviews - printed press To be able to analyse and evaluate qualitative and quantitative market research data to make informed business judgements.

This lesson will be looking at the following areas: To understand the benefits and risks of developing new products. To understand the importance of product design, image and the needs of the target market when designing new products. To learn about the product life cycle and Boston Matrix.

A full lesson covering Recruitment and Selection within a business. This lesson is delivered in a clear and straightforward manner with appropriate examples to ensure student clarity. This lesson looks at the following topics: Internal / External recruitment Stages in the recruitment process such as: Job Analysis / Job Description / Person Specification Benefits of an effective recruitment process Contract types such as Full/Part-Time, Zero hour and Job Share. BONUS worksheet activity included

A full lesson covering Organisational Structure of a business. This lesson is delivered in a clear and straightforward manner with appropriate examples to ensure student clarity. This lesson looks at the following topics: Chain of Command Delayering Delegation Tall / Flat Structures Decentralisation / Centralisation BONUS worksheet activity included that follows and example shown in the lesson.

A full lesson delivered in a way to ensure student understanding. This lesson will meet the following learning objectives: Students should be able to: analyse the benefits and drawbacks of business planning understand the reasons why businesses create plans, including importance in setting up a new business, raising finance, setting objectives and detailing - - how functions of a business will be organised understand the main sections of a business plan understand the difference between variable costs, fixed costs and total costs understand the concept of revenue, costs, profit and loss.

Identify & Understanding Customers This lesson looks at the following learning objectives. To understand the importance of identifying and satisfying customer needs, in order to: provide a product or service that customers will buy increase sales select the correct marketing mix avoid costly mistakes be competitive.

This lesson will look at the following learning objectives: To have an understanding of the main features of pricing methods and how they may impact businesses. To understand the various pricing methods including: - Price skimming - Price penetration - Competitive pricing - Loss leader - Cost-plus.

A full lesson looking at the purpose and nature of businesses. To understand what a business is and the reasons for starting a business. To understand the difference between goods and services, needs and wants and the four factors of production. To understand the definition of opportunity cost and what the primary, secondary and tertiary sectors are. To understand what an enterprise and entrepreneur is. To learn about the characteristics of an entrepreneur and the objectives of entrepreneurs.

A full lesson covering the topic of Training. This lesson is delivered in a clear and straightforward manner with appropriate examples to ensure student clarity. This lesson looks at the following topics: Benefits for a business of training its staff Induction training On-the-job training Off-the-job training Discussion points Extension Activity BONUS worksheet activity included.

Income Statements - Learning Objectives Students should be able to: understand the importance of financial statements for assessing business performance and helping make business decisions identify the main components of the income statement and the statement of financial position Statement of Financial Position - Learning Objectives Students should be able to understand: Understand the importance of financial statements for assessing business performance and helping make business decisions Identify the main components of the income statement and the statement of financial position Understand the difference between assets and liabilities and that the statement of financial position is a snapshot in time Make judgements on the performance of a business through the interpretation of the information contained in income statements Consider current performance, performance against previous years, performance against competitors and performance from the perspective of a range of stakeholders Calculate gross profit margin and net profit margin to help assess financial performance.

Learning Objectives Students should be able to: Understand the term and formula for ARR Understand why ARR is a useful tool for businesses to inform decision making. Calculate ARR in a given situation then recommend an appropriate action.

Expanding a Business This resource is split into three lessons covering the following topics: Organic Growth including Opening new stores, E-Commerce, Outsourcing and Franchising. Inorganic Growth including Takeovers and Mergers with examples of each. Economies of Scale - Economies and Dis-economies All lessons are delivered in a straight forward manner to ensure student comprehension.