Challenges that famous entrepreneurs have had to overcome on their way to success - 3 short case studies include Steve Jobs, J.K. Rowling and Simon Cowell. There are also discussion questions for students - a great starter activity if teaching enterprise and entrepreneurs for the first time.
I have used this lesson successfully with my Year 10 and Year 11 classes when teaching employee rights in the workplace as part of the legislation (external influences) topic for GCSE Business.
The content of this lesson resource is designed to cover the following learning aims
Recap the key aspects of employment laws that protect employees at work
Explain what a contract of employment is
Produce a poster advising employees about their rights in the workplace
Assess the importance of particular employee rights
A starter activity is attached, with a PowerPoint presentation which includes definitions, examples and group/pair work activities for students.
This lesson will also help to develop students’ analysis and evaluation skills through the use of a judgement style question about the importance of particular employee rights in the workplace.
This is an older resource that I have used previously with my GCSE Business groups to help improve their exam technique skills - this lesson resource aims to help students understand the importance of using data and evidence to support their analysis and judgements, through completing the groups tasks related to Dr Pepper’s product and promotional mix (as part of the marketing mix).
Such skills are essential for final exams, as well as preparing students for controlled assessment and obtaining the ‘higher level’ A03 analysis and evaluation marks.
The learning aims of the lesson are as follows:
A - Recap key elements of the marketing mix (product and promotion)
B - Use data to make and support judgements
This resource has certainly helped my class and is thoroughly recommended for all centres. It comes complete with differentiated group tasks, as well as a PowerPoint Presentation, Market Research Case Study sheet and Lesson Plan, making it also suitable for a Lesson Observation.
I have used this lesson successfully with my Year 10 and Year 11 GCSE Business classes when teaching consumer rights.
The content of this lesson resource is designed for students to cover the following learning aims
1, Understand what consumer law covers
2. Apply their understanding about consumer protection law to different business scenarios
3. Examine the impact of these laws on businesses
A starter activity is attached, with a PowerPoint presentation which includes definitions, examples and group/pair work activities for students.
The activities and tasks in this lesson resource will help students to apply their knowledge and understanding about the importance of ‘place’ in the marketing mix for businesses.
The key learning aims are as follows:
Define what is meant by the term ‘place’
Explain the different methods of distribution available to businesses
Recommend suitable methods of distribution for your business, giving reasons why
Students will first learn what ‘place’ is and where different products are sold. Methods of distribution are then introduced in the second part of the lesson and students will develop their key analysis and judgement skills (vital for success in exams) by analysing and evaluating the most suitable distribution methods for particular businesses.
This lesson resource comes complete with a PowerPoint Presentation which includes a starter activity, learning aims, key definitions and a plenary activity to demonstrate/assess student understanding of this topic.
A useful resource for your students studying or revising Business Plans, as part of GCSE Business exam board specifications.
Included are activities which will help students learn about the key contents of a business plan and the importance of business planning.
There is also a case study attached with questions and answers. The 9 mark question will develop students’ key analysis and judgement skills by evaluating the overall importance of business plans to the success of a business - I have used this resource repeatedly with my classes and it has proved to work very effective at improving students’ exam technique.
The key lesson aims are as follows:
Define the term BUSINESS PLAN and describe its key sections
Create a BUSINESS PLAN
Complete exam practice questions about a BUSINESS PLAN
This resources provides a great activity for teaching ‘promotion’ as part of the marketing mix for small businesses covering GCSE Business (Grade 9-1) specifications such as Edexcel (Theme 1: Investigating small business).
The key lesson objectives are:
State what is meant by the term ‘promotion’
Explain the advantages and disadvantages of different types of promotion
Justify which methods of promotion are most suitable for a small business
Students can work in pairs/ groups/ independently when completing the different tasks, and the tasks also encourage Bloom’s taxonomy higher level thinking skills.
Partnerships - This is a lesson I have used with my GCSE Business classes when introducing different ownership and legal structures for the first time.
The lesson aims are as follows:
Explain what a partnership is
Categorise the advantages and disadvantages of being in a partnership
. Create your own deed of agreement for a partnership
A starter and plenary activity is attached, which works well with ‘traffic light’ cards in order to assess /demonstrate student progress and learning.
Please note the partnerships advantage and disadvantage activity is a notebook file and is designed to work for SMART boards in classrooms.
I have used this lesson successfully with my Year 10 and Year 11 classes when teaching market research as part of the required exam board specification content for GCSE Business Studies (e.g. AQA 2130).
This lesson focuses on primary research and what it is/entails, as well as its advantages and disadvantages. It includes kinaesthetic activities which students will enjoy, as well as extension questions for the more able.
The lesson aims are:
1. Understand what primary market research is, using examples
2. Explain advantages and disadvantages of primary market research
3. Investigate and judge whether a business idea would be successful, using primary market research
A starter activity is attached, with a PowerPoint presentation which includes definitions, examples, an research activity and an plenary activity also, making it a great lesson resource.
Product Life cycle is one of the most important marketing concepts for students studying GCSE Business Studies.
The activities and tasks in this lesson resource will help students to apply their knowledge and understanding about the product lifecycle and its key stages, using well known business examples such as Apple. This lesson will also develop students’ key analysis and evlauation skills through the use of a group task whereby students need to recommend a suitable extension strategy for a well known branded confectionery product.
This lesson resources covers all of the following learning aims:
1. Define what the PRODUCT LIFECYCLE is and describe its different stages
2. Explain the methods that a company might adopt to extend the life of a product
3. Advise a company as to how they can extend the lifecycle of their products
This resource comes complete with PowerPoint presentation, student guidance notes and activities.
Note: An updated version of the PowerPoint presentation has been included for the Edexcel and OCR GCSE Business 9-1 Spec.
Profit is one of the most important concepts for students to understand when teaching the finance topics for GCSE Business.
This lesson aims to help improve your students’ understanding of price, sales, revenue, costs and profit, as well as help them to calculate the profit/loss of a business. This lesson will also develop students’ key analysis and judgement skills by recommending ways how a business can improve its profit
This resource is thoroughly recommended for all centres, particularly for final revision before exams. It will encourage students to become more confident answering ‘profit’ type calculations and questions, and it comes complete with differentiated tasks for lower and more able students, as well as a PowerPoint Presentation and Lesson Plan, making it a great resource for a Lesson Observation.
This resources provides a great activity for revising the Marketing Mix as included in GCSE Business specifications such as AQA and Edexcel.
The Key Lesson Objectives / Aims are:
1. Recap what the Marketing Mix is and understand how Thorpe Park uses this
2. Assess (judge) which is the most important of the 4Ps for Thorpe Park
3. Suggest why a business needs an integrated marketing mix to be successful
Students can work in pairs/ groups/ independently when completing the different tasks, and the tasks also encourage Bloom’s taxonomy higher level thinking skills.
I have used this lesson successfully with my Year 10 and Year 11 classes when teaching market research as part of GCSE Business Studies specifications (e.g. AQA 2130).
This lesson focuses on secondary research and what it is/entails, as well as its advantages and disadvantages. It includes a research activity which will encourage students to investigate and judge whether a business idea would be successful, using secondary market research methods.
The key lesson aims are as follows:
1. Define what secondary market research is, using examples
2. Categorise advantages and disadvantages of secondary market research
3. Investigate and judge whether a business idea would be successful, using secondary market research
A PowerPoint presentation which includes a starter activity, key definitions, examples, an research activity and an plenary activity also.
Please note that the partnerships advantage and disadvantage activity is a notebook file and is designed to work for SMART boards in classrooms.
GCSE Business - Employee Appraisal
This engaging resource will encourage students to reflect upon their own performance as well as considering the merits of appraisal for employers and employees.
The key lesson objectives aims are:
Explain what appraisal is
Apply understanding by students’ assessing their performance and completing an appraisal form
Make judgements about the appropriateness of appraisals
Students can work in pairs when completing the appraisal tasks, and the tasks also encourage Bloom’s higher level thinking skill. A PowerPoint presentation, activity and worksheet is included as necessary, making it the perfect lesson resource.
Many GCSE Business Studies exam board specifications require students to select and justify a suitable marketing mix for a particular type of business (e.g. a small start up one in the local area).
This resources provides a great activity for introducing all the integrated activities of a business' marketing mix including product, price, promotion and place, as well as the factors that affect the choice of marketing mix.
The Key Lesson Objectives / Aims are:
1. Understand different factors that affect a business’s marketing mix
2. Select an appropriate marketing mix for a business
Students can work in pairs/ groups/ independently when completing the different tasks, and the tasks also encourage Bloom's taxonomy higher level thinking skills.
Customer Service is the part of a business’s activities that is concerned with meeting customer’s needs as fully as possible.
The activities and tasks in this lesson resource will help students to apply their knowledge and understanding about the key features and benefits of good customer service, using well known business examples such as Morrisons.
Students will also develop their key analysis and judgement skills (vital for success in exams) by analysing and evaluating ways in which different businesses can improve their customer service.
This lesson resource comes complete with scenario activities, as well as a PowerPoint Presentation and a Lesson Plan Proforma, making it a great resource for an observation.
A great resource for your students studying Motivation and Maslow at either GCSE or A Level.
The worksheets and case studies will really help students to apply their understanding of motivation theory to real life business examples.
This resource has certainly helped my class and is thoroughly recommended for all centres. It comes complete with Worksheets, Business Case studies, PowerPoint Presentation and Lesson Plan, making it a great lesson observation resource.
A excellent resource for your students studying or revising Business Stakeholders, as part of the GCSE Business specifications (Grade 9-1).
The worksheets and activities will really help students to apply their knowledge and understanding effectively, in the context of Morrisons building a new supermarket, and how this may impact different stakeholders such as employees, customers and shareholders.
This lesson will also develop students’ key analysis and judgement skills (vital for success in exams) by evaluating whether different stakeholder groups will be for or against business growth and by encouraging students to justify and support their decisions.
This resource has certainly helped my class and is thoroughly recommended for all centres. It comes complete with differentiated tasks for lower and more able students, as well as a PowerPoint Presentation and Lesson Plan, making it a great resource for a Lesson Observation.
An excellent resource for your students studying or revising pricing decisions (strategies) as part of the marketing mix for the GCSE Business specifications - some activities included may also be used for the AS/A Level Business (Year1) specifications.
The worksheets and activities in these two lessons will really help students to apply their knowledge and understanding effectively, using well known business examples that students can relate to, such as Apple and Thorpe Park.
This lesson will also develop students’ key analysis and judgement skills (vital for success in exams) by evaluating which pricing decisions are most effective for particular types of businesses and the most important factors which influence their pricing decisions.
This double lesson resource comes complete with worksheets and exam practice questions, as well as a PowerPoint Presentation for both lessons and suggested homework activities
A great resource for your students studying Methods of Selection, as part of the People in Business and HR topics for the GCSE Business (Grade 9 - 1 specifications. The worksheets and activities will really help students to apply their knowledge and understanding effectively, in the context of applying for a job at Red Bull and the suitability of different methods used to select the best candidate.
This resource has certainly helped my class and is thoroughly recommended for all centres. It comes complete with Worksheet, Red Bull Case Study, Selection Method Activities (including Assessment Centre, Interviews and Psychometric Tests) which students can complete in pairs or groups. A PowerPoint Presentation and Lesson Plan is also included, making it a great resource for a Lesson Observation.