Investigate the importance of effective communication in business with this video and activity worksheet combination. The 8 minute explainer video covers: The impact of communication on efficiency and motivation in business Insufficient communication Excessive communication Achieving the right balance in communication Barriers to effective communication The consequences of ineffective communication The supporting activity worksheet contains a communication game called ‘Back-to-Back Drawing: Business Edition’ for students to enjoy whilst testing their own communication skills after watching the explainer video.

Investigate the payback period and how it is calculated in business with this video and activity worksheet combination. The 9 minute explainer video covers: What is the payback period? Why businesses calculate payback? How to calculate the payback period Payback period example Payback period question Advantages vs disadvantages of using the payback period in business The supporting activity worksheet contains 4 separate tasks for students to apply their knowledge of the payback period whilst watching the video and also includes suggested answers.

With $4 billion spent on advertising every year, Coca Cola really is a leader in global marketing. This video & activity resource allows students to investigate the secrets behind Coca Cola’s most successful marketing campaigns. The video is 8 minutes long and has 5 questions for students to answer, including one where they get to create their own marketing campaign for Coca Cola. For our latest business resouces and content updates, then follow us on Facebook @twoteachersbusiness &Twitter @twoteachersbiz

Watch this video if you want to understand the impact having a reliable sales process has on a business. This video covers the 5 stages of the sales process and how having a well structured sales process can have a positive impact on your business and brand. Throughout the video each stage of the sales process is explained and then an example of that sales process is provided for Apple.

Investigate Market Segmentation with this video and activity worksheet combination. This video explores the common types of Market Segmentation which include: Location Demographics Behaviour Lifestyle Income Applying each segment to Gymshark along the way to investigate how the fitness apparel business went from a start up between high school friends in 2012 to a $1.4 billion brand in 2020. The benefits and drawbacks of Market Segmentation are also explained towards the end of the video. The supporting activity worksheet contains 5 separate tasks for students to apply their knowledge of Market Segmentation. The resource includes an extension task and suggestive answers.

This activity resource is based on CNBC’s YouTube video case study on Domino’s and how it has unsuccessfully expanded into Northern Europe, with the exception of Iceland. It examines the businesses past, present and what the future holds for this international business. The activity sheet has 7 questions for students to answer that are all directly linked to the video. They link mainly to social reasons why Northern Europe has not responded well to Domino’s but also wider PESTLE factors that have negatively impacted on their efforts to expand to the region.

This resource is perfect for anyone teaching entrepreneurship or students who want to own their own business. It is based on a video produced by BBC Newsbeat named ‘DIY Generation: Young Hustlers’ and features the journeys of four young entrepreneurs. The activity resource has 8 questions linked to the video including students establishing 3 micro business ideas and then creating a mini business plan for one.

Investigate Distribution Channels with this video and activity worksheet combination. This video covers the three core distribution channels which are direct selling, retailing and wholesaling, providing you with real life examples along the way, as well as the benefits and drawbacks of each one. The supporting activity worksheet contains 6 separate tasks for students to apply their knowledge of Distribution Channels. The resource also includes suggested answers.

Resource information: A 4 minute video which provides an insight into the concept of revenue and examples of how it is calculated in business. A supporting task is also included which allows students to apply their knowledge of calculating revenue based on a scenario for ‘Chloe’s Coffee’ once they have watched the video (inc. suggested answers). Suitable for: This resource is suitable for use in class, as homework, or as part of a blended learning approach.

Investigate business aims and objectives with this video and activity worksheet combination. This video covers what aims and objectives are, financial and non-financial aims and why businesses have different aims and objectives. The activity worksheet enables students to apply their knowledge gained from the video and includes: 11 questions based on knowledge form the video Tables to complete with financial and non-financial aims A creative task regarding a chosen companies aims and objectives A teacher suggested answer sheet

Investigate franchising with this video and activity worksheet combination. What is a Franchise? This video explains what is the difference between a franchisor and franchisee, along with the advantages and disadvantages of operating a franchise. Examples are provided throughout from McDonald’s to show the benefits and drawbacks of running a successful franchise. The cost of running a franchise along with the fees involved are also discussed. The supporting activity worksheet contains questions about franchising and a keyword crossword as an extension task. The resource includes an answer sheet.

This activity resource is based on a cash flow forecasting video which: Explains the concept & importance of cash flow Provides examples of common cash inflows & cash outflows for a typical business Compares the benefits & limitations of cash flow forecasting Shows students how to produce a cash flow forecast for a given business through a worked example The worksheet provides the opportunity to apply knowledge to assess competence in the subject area. It also includes answers for the calculations.

Whatever happened to Blockbuster? Once valued as a $3 billion company, Blockbuster owned over 9,000 video-rental stores in the United States. But in 2010, after turning down the chance to buy Netflix, Blockbuster filed for bankruptcy with almost $1 billion in debt. So, what happened? Investigate the rise and fall of Blockbuster with this video and activity worksheet which also has an extension task where students get to create their own streaming company to rival the likes of Netflix and Amazon Prime.

This activity resource is based on a video which explains the common sources of finance available to businesses including the advantages and disadvantages of each. The video covers the following sources of finance: Overdrafts, Bank Loans, Owners Capital, Trade Credit, Retained Profit, Share Capital, Venture Capital, and Crowd funding. The supporting activity worksheet then provides the opportunity for students to apply their knowledge within the following three sections: Section one is a sources of business finance crossword puzzle Section two provides students with a table to make detailed notes about each source of finance individually Section three provides students with two separate business scenarios within which students are required to compare a variety of finance sources and then make justified recommendations For lots more business studies videos then why not subscribe to our YouTube channel.

The worksheet compliments the video and helps students apply the theory. Regarded as one of the original motivational theorists. Clinical psychologist and pioneer of job enrichment, Fredrick Herzberg devised the Two Factor Theory of Motivation. This video will cover both factors and how they have been applied at Google. In his research he asked employees to state the things that were good and bad at work. He discovered the things that made people satisfied at work were completely different to the things that made them dissatisfied. This prompted Herzberg to propose the two factor theory of motivation. The first set of factors he called Hygiene factors: These won’t encourage employees to work harder but they will cause them to become dissatisfied if they are not present. The second set of factors are Motivators: These are factors that can encourage employees to work harder. If you are interested in business, then subscribe to our YouTube Channel for lots more Business Studies content.

The Super Bowl is a rare television event where the audience is actually willing to watch the commercials which has turned it into a championship of advertising. The cost of running an ad during the Super Bowl has continued to increase while viewership has started to fall off. Despite that, advertisers still say it is worth it and that the value lasts longer than the game. This 5 minute video and worksheet investigates the Super Bowl and why it has become a key place for advertisers. There is also a answer sheet that gives the key points from the video.

Put simply, people leave managers not companies. However, with so many to choose from, which strategy should a business choose? This video and activity worksheet allows students to investigate a wide range of styles for managers and leaders to choose from. Starting with a word scramble of key styles right the way through to a number of scenarios which require students to act as a consultant to current managers who require advice on their management and leadership style. Also, has answers for the word scramble.

In order to make a business as effective as possible it is vital that the business chooses a suitable location that will have the most positive impact on the business. This video covers the factors that impact where a business decides to locate and the implications of that decision. There are three key in influences on where a business decides to locate. These are: ● Proximity: how close does the business need to be to… the market, labour, materials and competitors. The business needs to decide which one of these is most important to the business. ● Next is the nature of the business activity. What does the business do? is it in retail, a service or manufacturing. We will look at why these would impact the decision of where to locate next ● The final influence is the internet. How does the internet impact on where a business decides to locate?… do they even need a physical location at all? The video covers each of these in detail and is great for GCSE revision or A level and BTEC business. If you are interested in business, then subscribe to our YouTube Channel for lots more Business Studies content.

This activity resource is based on a video which explains the concept, advantages and disadvantages of the following types of business: Sole Trader Partnerships Private Limited Companies (LTD) Public Limited Companies (PLC) Franchises The activity worksheet provides the opportunity for students to apply their knowledge, starting with a business ownership word search , then moving onto a series of scenarios where students have to explain and compare a number of business ownership types, including the advantages and disadvantages of each. Finally, requiring students to make justified recommendations based on which ownership type they would choose according to the scenario. For lots more business studies videos then why not subscribe to our YouTube channel.

This resource is perfect for any students who are currently studying or want to learn more about the Product Life Cycle. The activity worksheet has 4 separate tasks, starting off with a simple explanation in their own words of the Product Life Cycle. Right through to a scenario where they work for Apple in the Market Dept. and are required to produce a plan to reignite sales of the iPhone through justified product extension strategy recommendations. The activity worksheet is supported by a YouTube video which: Explains the product life cycle Compares the benefits and limitations of the model Applies the product life cycle to Apple’s iPhone and Coca Cola. I hope this helps your students to master the Product Life Cycle.