This full lesson covers B2 Spaces for Brand Activation for BTEC Level 3 eSports Unit 7: Producing an eSports Brand, including; Spaces for online merchandising, e.g.: o digital online pop-ups, applications o YouTube® adverts o television adverts on specialist channels o esports personality advertising o social media advertising o sponsorship of events/tournaments o sponsorship of associated merchandise, such as avatars. • Spaces for offline merchandising Images removed for copywrite reasons, you will need to add your own images e.g. business logos.

This full lesson covers B4: Communication Practice for Brand Activation for BTEC Level 3 eSports Unit 7: Producing an eSports Brand, including; • Brand activation: o images o experiential o formal elements o typography o materials o textures o lighting o scale o use of branding o signage. • Non-visual communication, e.g. sound and music, atmosphere and interaction. • Positioning and visibility, e.g.: o online placement: above the fold, landing page or websites and applications, consistency, accessibility, hierarchy, tournament/event spaces o composition – vertical or horizontal. • Ethical considerations, e.g. inclusivity, accessibility, age, vulnerable people, consent. Images removed for copywrite reasons, you will need to add your own images e.g. business logos.

This lesson covers C1 Design Creation of BTEC Level 3 eSports Unit 7: Producing an eSports Brand, including; Brand activation process, e.g. modelling of products/applications and prototyping, testing and feedback, revision and refinement, production.

This full lesson covers C3 Production Techniques and Processes for BTEC Level 3 eSports Unit 7: Producing an eSports Brand, including; • Media: o digital, e.g. images, colours, typography, videos, graphics, sound o physical associated merchandise fabric, design, ready-made objects. • Methods of creation: o design software, e.g. InDesign®, Photoshop®, vector images, Raptor o multimedia software: video, interaction o printing processes o media and material manipulation. • Design and brand protection, e.g. copyright, trademarks, registration. • Produce branded mock-ups of digital content: o apply principles of branding and style guide to produce digital branding for your defined audience o consider logo placement and positioning. • Design associated branded merchandise: o appeal to target market o consider logo placement and positioning. • Self-reflection and feedback from target market and whether this has met objectives, market and team needs

This full lesson covers BTEC Level 3 eSports Unit 4: Health Wellbeing and Fitness for eSport Players A2 Benefits of Activity, including; Social: o health agendas o community cohesion o reduce crime and anti-social behaviour o employment opportunities o alleviate work pressures and reduce workplace stress o escapism. • Financial: o profit o reduced cost to NHS o local economy. • Environmental: o keep green spaces o use natural spaces for recreation

This full lesson covers BTEC Level 3 eSports Unit 4: Health, Wellbeing and Fitness for eSport Players A2 Benefits of Participating in Physical Activity for eSports Players, including; Maintaining good fitness for esports players: increased ability to cope with stress, improved cognitive function. • Physical health, e.g.: o healthy heart o appropriate body fat ratio o use of muscle to maintain strength and prevent degeneration o metabolic rate. • Psychological wellbeing, e.g.: o self-esteem o self-confidence o decrease in loneliness o increase in social wellbeing.

This full lesson covers BTEC Level 3 eSports Unit 4: Health, Wellbeing and Fitness for eSport Players A1 Different Types of Physical Activity, including; Sport, e.g. team games, individual sports. • Physical recreation, e.g. walking, cycling. • Outdoor activities, e.g. rock climbing, mountain biking. • Physical education, e.g. national curriculum sports, dancing. • Physical fitness, e.g. fitness classes, yoga.

This full lesson covers BTEC Level 3 eSports Unit 1: Introduction to eSports A1 Organisation and Structure of UK eSports, including; • Definition of esports and its classification under UK law. • Involvement of the UK Government, e.g. Department for Digital, Culture, Media & Sport (DCMS). • British Esports Association. • Esports and the wider video game industry. • The Association for UK Interactive Entertainment (Ukie). • The National University Esports League (NUEL). • National Student Esports (NSE). • Commercial versus not-for-profit organisations. • Tournament organisers, e.g. ESL, Gfinity, epic.LAN, GAME/Insomnia Images removed for copywrite reasons, you will need to add your own images e.g. business logos.

This full lesson covers C2 Media and Materials for BTEC Level 3 eSports Unit 3: Producing an eSports Brand, including; o digital: images, colours, typography, video, graphics, sound o physical: card, plastic, fabric, paper, metal, ready-made objects

This full lesson covers BTEC Level 3 eSports Unit 4: Health Wellbeing and Fitness for eSport Players B1 Types of Physical Fitness for an eSports Player, including; Aerobic endurance: the ability of the cardiorespiratory system to work efficiently, supplying nutrients and oxygen to working muscles during sustained physical activity. • Muscular endurance: the ability of the muscular system to work efficiently, where a muscle can continue contracting over a period of time against a light to moderate fixed resistance load. • Flexibility: having an adequate range of motion in all joints of the body; the ability to move a joint fluidly through its complete range of movement. • Muscular strength: the maximum force that can be generated by a muscle or muscle group. • Agility: the ability to quickly and precisely move or change direction without losing balance or time. • Balance: the ability to maintain centre of mass over a base of support. • Coordination: the smooth flow of movement needed to perform a motor task efficiently and accurately. • Reaction time: the time taken to respond to a stimulus and initiate a response. Images removed for copywrite reasons, you will need to add your own images e.g. business logos.

This full lesson covers BTEC Level 3 eSports Unit 4: Health Wellbeing and Fitness for eSport Players A4 Categories of eSport Players, including; Young people. • People aged over fifty. • People with a medical condition. • People at risk of social isolation. • People with a disability. • People from different ethnic/cultural backgrounds. Images removed for copywrite reasons, you will need to add your own images e.g. business logos.

This full lesson covers BTEC Level 3 eSports Unit 4: Health Wellbeing and Fitness for eSport Players B3 Signs and Symptoms of Poor Physical Fitness and Wellbeing, including; Physical signs and symptoms: o reduced sleep or negative sleep patterns o poor hygiene o poor diet, including negative calorie intake or poor food choices o decreased personal interests. • Psychological signs and symptoms: o reduced motivation o decreased self-confidence and self-esteem o difficulties in personal relationships o increased emotional stress o increased irritability and lack of patience

This full lesson covers BTEC Level 3 eSports Unit 4: Health Wellbeing and Fitness for eSport Players C2 Measuring Wellbeing, including; • Warwick-Edinburgh Mental Wellbeing Scale (WEMWBS). • One-to-one discussions with: o health professionals: – doctors – psychologists – counsellors o significant others: – family – partners – tutors – coaches. • Lifestyle indicators: o consistency of emotions o emotional resilience o desire to succeed o open communication o social interactivity o health status o ability to cope with change o self-care o workplace health.

This full lesson covers BTEC Level 3 eSports Unit 4: Health Wellbeing and Fitness for eSport Players C3 Validity and Reliability, including; • Validity and reliability, including: o sample size o number and suitability of references to publications o use of peer review o use and misuse of practice/data: extracting or misquoting data o authenticity: date of publication, author/source of information/article(s). • Validity of conclusions identified and relevance to the purpose of the assessment. • Evidence to support conclusions/claims made.

This full lesson covers BTEC Level 3 eSports Unit 4: Health Wellbeing and Fitness for eSport Players C1 Health Monitoring Assessment, including; Blood pressure. • Heart rate monitor: radial/carotid pulse. • Hip-to-waist ratio. • BMI calculation. • Bioelectrical impedance. • Health screening questionnaire: o alcohol consumption o typical daily diet o fluid consumption o sleep o physical activity.